{"product_id":"primedrum-washing-machine-cleaner-pro-gg","title":"PRIMEDRUM - WASHING MACHINE CLEANER PRO","description":"\u003cdiv id=\"shopify-section-template--28854440755530__icons_with_content_hWaGja\" class=\"shopify-section section\"\u003e\n\u003cdiv class=\"section-template--28854440755530__icons_with_content_hWaGja color-background-1 content-for-grouping animate-section animate--hidden always-display animate--shown\"\u003e\n\u003cdiv class=\"new-icons-with-content page-width left section-template--28854440755530__icons_with_content_hWaGja-padding\"\u003e\n\u003cdiv class=\"new-icon-with-content__grid section-group__container__child-grid new-icon-with-content__grid--desktop-reverse new-icon-with-content__mobile-grid--reverse\"\u003e\n\u003cdiv class=\"new-icon-with-content__icons new-icon-with-content__icons--desktop-1-column new-icon-with-content__icons--mobile-1-column animate-item animate-item--child index-0\"\u003e\n\u003ch2 data-section-id=\"1h44uyn\" data-start=\"107\" data-end=\"147\"\u003eWhat's Building Up Inside Your Washer\u003c\/h2\u003e\n\u003cp data-start=\"149\" data-end=\"414\"\u003eYour washer may look fine on the outside, but over time, residue, soap scum, and grime can accumulate inside — including in areas that are not always visible. This buildup may affect odour, impact cleaning performance, and influence how your machine runs over time.\u003c\/p\u003e\n\u003cp data-start=\"416\" data-end=\"581\"\u003eRegular use of PrimeDrum helps break down buildup along seals, hoses, and hard-to-reach areas, supporting regular cycles and helping maintain your machine over time.\u003c\/p\u003e\n\u003cp data-start=\"583\" data-end=\"647\"\u003eYour washer needs regular maintenance — just like any appliance.\u003c\/p\u003e\n\u003cp data-start=\"649\" data-end=\"867\"\u003eResidue can build up inside the drum, and in a warm, humid environment, it may lead to unpleasant odours over time. Keeping your machine clean can help support fresher laundry and more consistent performance over time.\u003c\/p\u003e\n\u003chr data-start=\"869\" data-end=\"872\"\u003e\n\u003ch2 data-section-id=\"xrf996\" data-start=\"874\" data-end=\"889\"\u003eHow It Works\u003c\/h2\u003e\n\u003cp data-start=\"891\" data-end=\"1065\"\u003ePrimeDrum’s enzyme-based formula is designed to help break down residue buildup and reduce accumulation over time — including in areas that are difficult to reach or inspect.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1245\"\u003eFormulated with a specialized blend developed with pet owners in mind, PrimeDrum helps reduce pet-related odours and assist in loosening pet hair from inside the drum and gasket.\u003c\/p\u003e\n\u003cp data-start=\"1247\" data-end=\"1405\"\u003eOnce dissolved in water, the formula works to help break down residue and pet-related buildup, helping keep your machine cleaner and fresher with regular use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PRIMEDRUM UK","offers":[{"title":"Default Title","offer_id":53071658516822,"sku":"52971447058774","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0821\/2489\/8646\/files\/hf_20260409_135752_729c3b89-085e-443e-b266-060e047bb898.webp?v=1775806106","url":"https:\/\/primedrum.com\/products\/primedrum-washing-machine-cleaner-pro-gg","provider":"PrimeDrum","version":"1.0","type":"link"}